AdsKeeper

Hands-on guide to launching, testing, and scaling native ads with AdsKeeper
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Open your dashboard, pick a goal, and ship your first native ad in minutes. Set up tracking with your pixel or S2S postbacks, drop in macros for source, placement, and creative IDs, and define what counts as success (lead, purchase, add-to-cart). Choose where to buy: open exchange for scale, private marketplace deals for guaranteed supply, or curated whitelists. Target by page context, audience segments, demographics, and location. Refine by device, OS, browser, and time of day. Cap exposure per user to control fatigue, switch on brand safety and fraud shields, and set daily and total budgets with pacing rules. Use bid adjustments by site, widget, or geo to focus spend where performance is strongest.

Build and test creatives without leaving the platform. Upload multiple headlines, images, and video cuts; the system will auto-resize for different placements and preview across desktop and mobile. Use dynamic tokens to localize price, city, or product names. Launch A/B or multivariate tests with even or weighted rotation, set automatic winner selection based on CTR, CPA, or ROAS, and keep a backup variant active to prevent delivery drops. For content-driven campaigns, feed in article URLs and let the engine suggest alternative hooks and thumbnails tuned to each publisher category.

Once live, manage optimization in real time. Watch performance by publisher, placement, widget, creative, and geo, then pause weak links and scale winners with one click. Add negative placements, raise bids on profitable sources, and lower bids where CPAs creep up. Build retargeting pools from site visitors and converters, sequence creatives from awareness to offer, and expand with lookalike audiences. Shift context targeting toward pages that convert, add dayparting for peak hours, and roll out PMP deals when you need cleaner inventory. Automate routines with rules: stop after X spend without a conversion, boost bids on high-ROAS segments, or alert the team if frequency exceeds your cap. Export reports to your BI, share read-only links with clients, and rely on built-in IVT filtering to keep bots out.

Monetizing a site or app? Create a widget, pick a layout that matches your theme, and paste a single snippet where you want revenue to appear—below articles, in-feed, or in-gallery. Control category allowlists, floor prices, and ad density to preserve UX. Enable frequency limits and competitive exclusions, and opt into direct deals for higher eCPMs. Use the analytics tab to compare placements by device and country, test alternative widget positions, and tune recommendation settings so visitors see content they’re more likely to click. For apps, integrate the SDK to unlock in‑app demand and track revenue per session without extra tooling.

Review summary

Features

  • AI Optimization
  • Frequency Capping
  • Private Marketplace
  • Omnichannel Campaign Management
  • Brand Safety and Fraud Protection
  • Mobile Advertising
  • Creative Management
  • Retargeting
  • Contextual Targeting
  • Real-time Bidding
  • Reporting
  • Budget Management
  • Audience Targeting
  • Demographic Targeting
  • Geo Targeting
  • Selective Bidding
  • Tracking Macros
  • Real-time Analytics

How It’s Used

  • Affiliate launches a native campaign, adds tracking macros, and scales winners by widget
  • Media agency runs cross-channel native and video with centralized pacing and reporting
  • Ecommerce brand retargets cart abandoners and sequences creatives to drive purchase
  • App marketer acquires users via mobile placements and optimizes by OS and carrier
  • Publisher monetizes new in-article zones with category controls and floor pricing
  • B2B advertiser uses PMP deals and whitelists for brand-safe lead generation
  • Content team tests headlines/thumbnails and auto-rotates top performers by CTR
  • Startup sets strict CPA targets, automates pause rules, and controls spend with pacing
  • Global campaign localizes creatives with dynamic tokens for city and currency
  • Performance manager builds contextual lists and dayparts bids for peak hours

Plans & Pricing

Adskeeper

Custom

Intuitive Dashboard to setup and optimize campaigns
Campaign & tracking setup
Traffic Insights into volumes available
In-house ad creation
Bid Recommendation Engine
Campaigns optimization
Wide targeting options
Creation of unique funnels for your offers

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